GOOD FOOD

NUTRITIONAL EDUCATION

Good Food is a London-based non-profit focused on nutritional education. The organization needs a tool that helps children and teenagers to eat healthy and get track of what they eat.
Project duration: Feb. 2022 to April. 2022.

The problem

Children and teenagers weight gain has been a silent and continuous pandemic that is trigged by the lack of knowledge on nutritional issues related on everyday meals.

The goal

Educate young teenagers about nutritional values from everyday food an stimulate them to make healthier choices and also help them chance their parents habits.

My role

UX designer leading the app and

responsive website design from conception to delivery

Responsabilities

Conducting interviews, paper and

digital wireframing, low and high-fidelity prototyping, conducting usability studies, accounting for accessibility, iterating on designs, determining information architecture, and responsive design.

UNDERSTANDING THE USER

RESEARCH DETAILS

After conducting interviews, I created empathy maps to understand the users and their needs. A primary user group identified through this research was health professionals who would like to educate young patients. Also, children in the community have been gaining weight due to their diet habits what worries parents and health agents responsible for their health.

STUDY BASE

Using WHO data to develop interview questions about nutritional habits, I wanted to check how eating habits are influenced by the lack of knowledge about the effect each food has in the body, and how nutrition professionals could contribute to help educate children in school environment. The feedback received made it clear that nutritional education in schools has suffered with the lack of interest as a learning subject and promoting weight gain.

PERSONAS

DESIGN PROCESS

INITIAL CONCEPTS

LOW-FIDELITY

w1

HIGH-FIDELITY

MOCKUPS RESPONSIVE DESIGN

CONSIDERATIONS

NEXT STEPS

WHAT I LEARNED

I learned throughout the project that the initial wireframes are really just ideas that will change with feedbacks and user research, they really don’t define 100% the user’s needs. So, usability study is a key part of the process.

LET'S CONNECT

Thank you for your time reviewing my work on the Good Food App!
Let's keep in touch!

studio.natsume@gmail.com

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